Joe Louis Dudley, Sr., Co-Founder of the DudleyQ+ Hair Products Brand.
Dudley Products Inc., a manufacturer and distributor of hair and skin care products for the African American community.

Joe was born May 9, 1937, he is the fifth of 11 children born to Gilmer L. and Clara Yeates Dudley. They lived in a three-room farm house in the rural community of Aurora, in eastern North Carolina.

When he was in the first grade, he was mistakenly labeled as being mentally retarded because of a speech impediment. He was twice held back by the time he reached the eleventh grade. He was able to learn how to speak with the dedicated help from his mother. Dudley persevered in his education, eventually gaining a Bachelor of Science Degree in Business Administration from North Carolina Agricultural and Technical State University in Greensboro, North Carolina.
In 1957 he invested $10.00 in a sales kit and began selling Fuller Products door-to-door while still a student at North Carolina A & T State University (Greensboro, NC). One of Mr. Fuller's goals, and one that Joe Dudley actively pursues today, is to help people to maximize their potential and achieve success.
In 1960 he met Eunice Mosley, who was also selling Fuller products on a door-to-door basis. They married the following year.

The Dudleys settled in Greensboro, where they opened a Fuller distributorship. When there was a shortage of Fuller products in 1969, they began manufacturing and selling their own line under the Dudley Products label. Unlike many hair and skin care providers, Dudley chose to market his product line directly to salons rather than to retailers.

At the request of company founder S.B. Fuller, Dudley moved to Chicago, Illinois, and took over Fuller Products in 1976. They consolidated the company with their operations in 1980, keeping the Dudley Products brand name. Dudley moved the company back to Greensboro in 1984. As of December 2003, with annual revenues of $30 million, the company offers 400 hair and skin care products. It also operates the Dudley Cosmetology University, with locations in North Carolina and two schools in Zimbabwe.

Dudley Products achieved National and International Success.
From 1967 through 2008, Joe L. Dudley, Sr. & Eunice Dudley led Dudley Products Company to a significant level of sales. The company has been listed in the top 50 in Black Enterprise Magazine's Top 100 Black Owned Businesses. Throughout his tenure, Dudley Cosmetology University in Kernersville, NC and 4 strategically located schools in the Dudley Beauty School System (DBSS) were created.

Through dedication, hard work and persistence, Joe L. Dudley, Sr. has indeed become the role model his mother always knew he could be. Joe L. Dudley, Sr. is much more than just a successful entrepreneur. He is known nationally and internationally as an inspirational speaker and humanitarian who spends much of his time identifying needs and giving back to the community and mankind. In 2009, Joe L. Dudley, Sr. & Eunice Dudley were featured in a national movie, Good Hair, a Chris Rock documentary about the hair care industry.

Transition to Second Generation Leadership
Over the past 40 years through dedication, hard work and persistence, she has helped take the DudleyQ+ Brand from very humble beginnings to a respected and world reknowned position in the Beauty Industry.

In June 2008, Joe & Eunice Dudley restructured the Dudley conglomerate and turned over all day to day responsibilities over to their daughter, Ursula Dudley Oglesby who began Dudley Beauty Corp, LLC.

Recipient of Numerous Awards
He has been the recipient of numerous awards including the following:

President George Bush's 467th Point of Light Award for Dudley Fellows and Ladies Program
The Direct Selling Association (DSA) Vision For Tomorrow Award (Dudley Fellows & Ladies Program)
Maya Angelou Tribute To Achievement Award
Inc. Magazine's North Carolina Master Entrepreneur Award
2005 Trumpet Award Winner
Inducted into The National Black College Alumni Hall of Fame (Business/Industry)
Elected to The Horatio Alger Association of Distinguished Americans
Inducted into the DSA Hall of Fame
Author of Walking By Faith, I AM, I CAN, & I WILL
Joe Dudley, Sr. discusses his successful principle-centered and highly effective entrepreneurial recipe. It features 10 basic principles. A few of these principles are listed below.
Change Your Attitude to Change Your Life
Accept Challenge in Faith
Don’t Add Loss to Loss
Make a Difference in the World
His philosophy, actions, beliefs, successes and failures are presented to reveal his secrets to success. In straightforward, easily understood prose, Dudley uses his own life story to show you how to walk by faith and make your dreams come true.

Source:https://www.dudleyq.com/joedudley.html